Now it is the economic down period, there are still a lot of customers consider hair removal as a necessary behavior. The money is really hard to earn, so customers would like to ask more for their services. To keep ahead in the fierce competition, you have to know some tips about marketing your waxing services. You ensure that your customers can receive superior results and more comfort during the treatment process. However, the key to get success in the economic down time is keeping your customers return to your salon. The flowing tips can help you on how to market your waxing services.
Although it is economic down times, you should never take undercharging as the only way to win more customers. Low price should not be treated as a only way to attract customers. If you have nothing special and only low price, the customer would easily choose another cheaper competitor in anytime. The customers you can rely on are the ones who would like to pay for excellent waxing result.
During the waxing treatment process, you can deliver some words about the comfort and excellent hair removal results they can have. Sometimes, the new customers does not have waxing experience would like to know more about your waxing. So you can write all the details about your waxing information and produce a list of FRQ (Frequently asked questions) onto your website. It is better for your leave your instruction sheet on your reception desk.
To expand your customer basis, you need to market yourself in the potential market. You can promote your waxing services to the bodybuilders, models, dancers, swimmers, Gymnasts and others who may like to get their excess hair removed. You need to know that hair free can benefit in improving self confidence, beauty image. Join the local business community to promote your services. You can advertise in local gyms and sports, dance clubs, sports store, healthy centers etc.
You can also promote your special package. Maybe wedding discount package is a good idea. The new wife and husband always likes to have smooth skin during the honeymoon. For your existing customers, you should never neglect them since cultivate your existing customer is easier than attracting new customers. Continue to offer them cost effective services, sometimes, you can add extra services for them.
In this time, you have to know the trend in this field. For example what is the most popular hair removal wax strip kit?You have to know what is the most popular products and techniques. Make full use of your clients cases ,just show your visitors their good words, for example ”It is my best waxing experience ever” ”the service is excellent””Definitely, I will go back next time” All those words would encourage your new customers to step into your salon.
Waxing is not only owned by girls, you need to know some men would also need waxing. Back or chest waxing is becoming more and more popular. There is really great market potential in male waxing. You also need to note that not every waxing salon provides male waxing so less completion does exist.
Keywords in search engine are another tool you should never miss. If you want the exact visitors to your website, we can help about that. We can direct the exact hair removal waxing related visitors to your website. By the wax, all the ads are free of charge.
Other posts you may like to read:
1.Private label services provided by professional depilatory waxing products factory
2.Top brands of home use waxing kit
3.Cool Shine body waxing kit-buy body waxing kit from manufacturer and supplier
4.Cool Shine-hair removal wax paper-hair removal wax paper supplier
0 Comments